Digital

Digital projects

My career began in digital agencies. Before brand experience strategy, I spent six years at Digitas LBi leading UX on some of the UK's most-visited digital properties. The work here spans that period and the years since, across mapping, retail, healthcare, insurance and consumer brands.

A Multimap street map of Highbury in London, with the multimap.com logo
Multimap
Mapping
Mapping
The Selfridges & Co wordmark in black on the brand's signature yellow
Selfridges
Retail
Retail
The Vizient brand identity, the wordmark on an orange field with a linear motif
Vizient
Healthcare
Healthcare
The Kankan body-care range on a glass shelf against white tiles, refillable bottles and cans styled with botanicals
Kankan
Personal care
Personal care
The Conran Shop website, the pink 'TCS' navigation beside a styled interior with a green sofa and artwork
Conran Shop
Retail
Retail
The Sentry insurance website on a desktop screen, 'Strength and partnership go hand-in-hand'
Sentry
Insurance
Insurance
The Etihad Airways wordmark in gold, with Arabic script, on a deep aubergine field
Etihad Airways
Aviation
Aviation
The World Rugby website homepage, 'Get up close', shown on a laptop
World Rugby
Sport
Sport
The redesigned London & Country website on a laptop, the warm 'Your home' homepage beside an L&C branded cup
London & Country
Financial services
Financial services